We live in a changing world, but never before have changes been so rapid. These changes also affect organizations, companies, and the business environment in which we move. There are new trends, directions, technologies, as well as slogans and just one of them is sustainability. Sustainability has grown in popularity over the last 2-3 years, which is also confirmed by the results of a google search.
Sustainability means the sustainable development of both humanity and our business operations. It is a healthy business model based on sustainability strategy. Sustainable business is often referred to as an enterprise of the future/tomorrow that flexibly adapts to constant and sudden changes. In addition, the growth as well as the business is conducted with respect for the environment, people as well as revenue. Sustainability combines best practices and strategies, often referring to the Triple Bottom Line (TBL) theory, where business is People, Planet, and Profitability. Very aptly, sustainable development was described by the World Commission on Environment and Development: “sustainable development is development in which the needs of the present generation can be met without compromising the ability of future generations to meet their needs”.